ATHESIS

The DRY HEAT line is a project by Athesis s.r.l., an Italian company with a long-standing tradition in technical sportswear, founded in 1971 as a knitwear manufacturer.

With the launch of the Newland brand in 1998, Athesis established itself in the winter apparel sector thanks to its innovative style and high-quality materials. A strong passion for research led to the development of DRY HEAT, a line that takes full advantage of the exceptional properties of polypropylene, giving life to DHTech — a highly performing, lightweight, breathable, and comfortable technical fabric. After years of experimentation, the product was tested in the field by athletes from disciplines such as skiing, cycling, running, sailing, and many others, receiving extremely positive feedback.

DRY HEAT has thus proven to be a versatile clothing line, suitable not only for sports but also for work and leisure.